ARES Security is known for designing and securing a safer future - in real time. Their unique enterprise security as a software platform protects some of the world’s greatest assets including global corporations, infrastructure management assets and energy providers.
Inkling was hired to overhaul their brand positioning by developing a new strategy to differentiate them in their market and put their product first. Inkling manifested this new strategy through a refreshed logo, brand system and full-stack marketing website.
Website Design
To launch the new brand identity, we designed and developed a new marketing website from scratch - leaving behind their legacy site with a modernized viewing experience putting users directly into the products.